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To what extent we live in a free society?

  • ByRenato BoemerRenato Boemer
Groups of ideas and practices shape people’s behaviour and culture, which influence our perception of a free society.…
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Voting for Trump can make some people happy, literally.

  • ByRenato BoemerRenato Boemer
Trump has entertaining tweets, full stop. What can we learn from his online behaviour? Scientists suggest that novelty…
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Here is why Psychologists should be involved in Economics.

  • ByRenato BoemerRenato Boemer
Economists assume that humans make only rational decisions and consistently try to maximise well-being. However, psychologists in the…
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Why do people buy eco-friendly products?

  • ByRenato BoemerRenato Boemer
Buying sustainable products for the sake of the environment, unfortunately, is not most consumer’s primary reason. However, behavioural…
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Are we irrational or just lazy when making consumer decisions?

  • ByRenato BoemerRenato Boemer
Heuristics are mental shortcuts that optimise human judgement and decision-making, but they can also lead to bad decisions,…
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Understanding green (consumer) behaviour

  • ByRenato BoemerRenato Boemer
Human decision-making of environmentally friendly products is more complicated than you think. Insights from cognitive sciences can help…
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A sad dad: paternal postpartum depression.

  • ByRenato BoemerRenato Boemer
Fathers with postpartum depression can seriously affect the child’s development, yet researchers and policymakers have overlooked them.  Although…
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Understand your emotions: fear.

  • ByRenato BoemerRenato Boemer
The neuroscience of emotions reveals how our brains create fear without any real danger. Emotions, such as love,…
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Emotions may bend your moral values.

  • ByRenato BoemerRenato Boemer
Neuroscience offers a biological point of view to moral dilemmas. Deciding between green tea and black tea is…
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Neuroscience and innovation will guide our next 50 years.

  • ByRenato BoemerRenato Boemer
Neuroscience is today what nutrition was 50 years ago. Back then, the general population began to adopt technical…
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The world makes much less sense than you think. The coherence comes mostly from the way your mind works.

Daniel Kahneman
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